List-Building: Start With Your Interest - The List Will Follow
People new to Web marketing typically ask me, "What's the best way to start in Web marketing?".
I'm going to tell you a story about myself as a case study.
When I started, I had no HTML experience, and I couldn't install a decent web page. I sucked at writing copy and I didn't know the best ways to edit audio. I didn't know what an autoresponder series was, I didn't know the best ways to make a redirect, and I didn't know the best ways to approach people appropriately for a joint venture. I had no idea that building a list was where any novice must start. I think you're beginning to get the point, right? I didn't know anything.
The way that I got focused was to decide what I wanted to accomplish, and I knew that I would get distracted, if it wasn't a big deal.
So I created a goal that was enormous to get me ecstatic every day, when I awakened in the morning. I wanted to create a goal that would be inspiring to possible joint venture partners, too.
The first goal I had in mind was being exceptionally successful marketing my attention deficit, self-improvement training online, and I needed to find out the best ways to do that. So, the whole time I was finding out marketing, the whole ADD idea was going on in the background for me. I wanted to be the Tony Robbins of attention deficit disorder, but I needed to find out the best ways to do that.
You can make a link between what you're doing with marketing, with your income, or your life and marketing, too. The question is "how" and that's where you have to apply some creativity. The first part is to actually identify with what it is you're trying to choose and why it is you're doing what you're doing. It's the big picture here. You need to find out as much as you can about Web marketing, so that you can attain what you want to attain, and it needs to start with building a list.
I figured that out with ease. I thought, How am I going to learn about Web marketing? Make a lot of contacts with self-improvement specialists like Jack Canfield, Mark Victor Hansen and all those people while doing so? "Yes," I said, "I'm going to learn about list building due to the fact that list building seems to me to be at least one of the core skills that a lot of successful Internet marketing professionals seem to have mastered." Sure enough, list-building takes place to be one of those core skills. In fact, list-building is THE core skill.
What I did next was I said, "I'm going to start List Crusade and the goal is to construct a list of a million subscribers in six months or less. I'm going to do that and I'm going to teach each one of my subscribers how I do it, as I do it. That's my goal and I'm going to promote the heck out of each one of my joint venture partners that helped me get this thing launched by emailing their own lists.".
Here's what this pertains to state of mind: I created a goal that was inspiring to me and it was a huge goal. And my list is still growing every day because of what I found out. As a result I've become a super-affiliate for a lot of the people that I promote.
What I'm saying to you is: First, have a personal goal, then, have a more certain goal, as it connects to Web marketing, such as building a list (which is where any online marketer needs to begin). Then, go after something huge that gets you ecstatic every day and gets other people delighted when you speak to them about it. Then, your opportunities of success are tremendously increased.